Sponsorship Opportunities


Gain instant access to the global game development community

General Sponsorship Opportunities

Conference Sponsorship Opportunities

Inside Gamasutra Newsletter Sponsorship Opportunities


For more information, click to download specific sales sheet PDFs:

Gamasutra Microsite and Game Group Webinar Program PDF
Conference Sponsorship Opportunities PDF
Inside Gamasutra Newsletter Sponsorship Opportunities PDF

GENERAL SPONSORSHIP OPPORTUNITIES

Custom Micro-Site - $220,000

The Think Services Game Group offers a turnkey solution for building a custom website within, and heavily promoted in association with, our brand-leading Gamasutra.com website, which receives over 500,000 unique visitors and 2.5 million page views a month from leading console game developers, independent creators, and hobbyists alike.

[Option to include four white papers to appear once a quarter in Game Developer magazine itself, plus one extra Game Developer magazine ad, for an additional $20,000]

Custom Microsite Example

Content Specifics:

  • Custom subsite location at http://www.gamasutra.com/ with custom layout for the 'homepage'. (client to supply logo, Think Services to collaborate on the design page and get it approved – here is an existing microsite to give you a basic idea - http://gamasutra.com/visualcomputing/)
  • One (1) themed feature per month for 12 months, supplied by client and posted as a 'sponsored feature' to appear in the features section of Gamasutra.com (http://www.gamasutra.com/view/
    feature/3941/ sponsored_feature _designing_the_..php) and also within the gamasutra.com/ subsite. (client to work with Think Services to find most suitable features – 1,000 word minimum, 5,000 word maximum.)
  • Introduction text on subsite page to change every month to reflect the latest article and link to suitable resources on that article (client to supply text/links)
  • Feed to appear in left or right column of subsite with latest developer news from separate blog site that Think Services will set up or of choice.
  • A Movable Type templated weblog, with a URL of your choice, that would look similar to http://www.gamasutra.com/visualcomputing/
    blog/2009/01/advances_in_ rendering_for_phys.php     and multiple developers could post – targeting game developers directly.
  • Themed streaming Flash-encoded video to appear in right or left column of subsite (maximum 15 minutes of video per update, client to supply)

Marketing Campaign:

  • 12 text-ad inclusions (one per month) in Gamasutra weekly email blast to the Gamasutra.com database of over 96,000 game developers - with bonus of 60 Gamasutra daily email blasts to 28,000 developers (creative provided by client)
  • Subsite description and overview listed in Gamasutra.com page "features section" - http://www.gamasutra.com/php-bin/article_display.php – also linked on Gamasutra.com front page - and each individual feature also listed in this section as they appear.
  • 160x600 web banners across Think Services Game Group Sites – 200,000 total impressions per month for 12 months, for a total of 1,800,000 impressions (creative provided by client)
  • White-bordered call out box on Gamasutra.com front page with logo and link to new article as it appears (Active for one week after each new article appears.)
  • Rotating inventory in 177x40 'Custom sites' box with logo and link on Gamasutra.com front page for entire 12 months – guarantees at least 750,000 appearances per month, and many more depending on whether we have other custom sites running. (Link will appear below the main feature link on the front page of Gamasutra.com

Client Responsibilities:

Are listed above, but will be spelled out in complete detail with milestones and will include editorial input into article specifics, etc.

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CONFERENCE SPONSORSHIP OPPORTUNITIES

Section Sponsor

Deliver your company’s Thought Leadership and brand value to specific feature sections on Gamasutra.com. This exclusive sponsorship allows companies to have a direct association with relevant content all year long (Programming, Art, Audio, Design or Production). Your company will be able to gain a deeper understanding on the needs/challenges of this audience by engaging them through white papers, surveys and lead generation forms. All of this is wrapped up with a strong branding footprint including background skins and banners that capture 100% share of voice.

12 Month Campaign
6 Month Campaign

Section Sponsor

12 Month Campaign - $100,000

  • Company Logo on Homepage of Gamasutra.com. Logo will appear next to section button throughout all associated pages.
  • Company Logo to appear next to specific section header on top of page
  • Section Background to be skinned with Company Design/Logo/Creative (static image)
  • 798x90 (static or flash) Banner 100% “share of voice” for the specific section (creative supplied by client)
  • 160x600 (static or flash) Banner 100% “share of voice” for the specific section (creative supplied by client)
  • 2 (1 every 6 months) Audience Profile Survey hosted within the specific section includes Company logo (up (additional surveys can be purchased)
  • 4 (1 every quarter) sponsored features - This appears on the Homepage of Gamasutra.com in our "Sponsored Feature" section. The Client is responsible for creating this feature and submitting it in a timely manner. This feature includes
    • 1 month visibility on Gamasutra.com
    • 2000 word Thought Leadership / Corporate Positioning Article
  • Lead Generation Form “call out box” for more information about the clients products/services. Located on section homepage and clients sponsored feature(s)
  • 2 top and 3 middle position insertions - Inside Gamasutra. With over 67,000 subscribers each week and 20,000 Gamasutra members who also receive this newsletter on a daily basis. This newsletter includes 75-100 words text on products/services with an active link and a 468x60 logo also with active link. (URL is clients choice)

*2 extra surveys can be purchased for a total of 4 throughout the year.
Cost is $5,000 per survey

6 Month Campaign - $55,000

  • Company Logo on Homepage of Gamasutra.com. Logo will appear next to section button throughout all associated pages.
  • Company Logo to appear next to specific section header on top of page
    Section Background to be skinned with Company Design/Logo/Creative (static image)
  • 798x90 (static or flash) Banner 100% “share of voice” for the specific section (creative supplied by client)
  • 160x600 (static or flash) Banner 100% “share of voice” for the specific section (creative supplied by client)
  • 1 Audience Profile Survey hosted within the specific section includes Company logo (additional surveys can be purchased)
  • 2 sponsored features - This appears on the Homepage of Gamasutra.com in our "Sponsored Feature" section. The Client is responsible for creating this feature and submitting it in a timely manner. This feature includes
    • 1 month visibility on Gamasutra.com
    • 2000 word Thought Leadership/ Corporate Positioning Article
  • Lead Generation Form “call out box” for more information about the clients products/services. Located on section homepage and clients sponsored feature(s)
  • 2 middle position insertions - Inside Gamasutra. With over 67,000 subscribers each week and 20,000 Gamasutra members who also receive this newsletter on a daily basis.
  • This newsletter includes 75-100 words text on products/services with an active link and a 468x60 logo also with active link. (URL is clients choice)

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GDC Event Exclusive Live Event Coverage - $9,500

Each year, game developers flock to must-attend events such as GDC, E3, SIGGRAPH, etc. The Gamasutra editorial team attends these key events and delivers real-time news, product announcements and original features online in an event coverage micro-site. Developers unable to attend these events, or those looking for a recap, depend on Gamasutra.com to keep them informed.

Click here to see the 2009 Event Calendar.

  • 100,000 run of site 728x90 pixel banner impressions (to run first month microsite is live). There will be a specially themed microsite based around the event coverage that you will sponsor
  • Sponsor logos/image in the Event callout box on the Gamasutra homepage for one month
  • 728x90 pixel banner will rotate with other sponsors on all micro-site pages (homepage & features pages)
  • Logo, 75 word company description and one link to external web page of your choice on the event micro-site homepage

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INSIDE GAMASUTRA NEWSLETTER SPONSORSHIP OPPORTUNITIES

Inside Gamasutra E-mail Newsletter Sponsorship

  • 61,000 subscribers each week
  • Reaches over 19,500 game industry professionals 5 times a week
  • Represents a total of 80,500 impressions per week
  • Includes a 75-100 word text insertion plus 468x60 logo and link to URL of sponsors' choice in both e-mails.

Inside Gamasutra Newsletter

Email Sponsorship Top Position Middle Position
One Inside Gamasutra
& a week of Gamedaily		 $3,750 net $2,750 net
Two Inside Gamasutra
& two weeks of Gamedaily		 $5,995 net $4,995 net

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Gama Custom Newsletter - $7,500 net

Newsletter dates are available on a first come first serve basis

Gamasutra has a custom direct request, opt-in email newsletter that reaches 52,000 subscribers each month. The advertiser is responsible for the text and HTML, this is the perfect way to have 100% control over your message. The advertiser can reap the benefits of an average 12% open rate. Always sent in association with Gamasutra.com.

Gama Custom Newsletter

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Sales Contacts