Audience

Gain instant access to the global game development community

GAMASUTRA MEMBER DEMOGRAPHICS

Gamasutra.com members are deeply involved in their organizations' decisions to purchase Hardware, Software, and Services.*

  • 66% - Are involved in purchasing hardware (products or technologies)
  • 76% - Are involved in purchasing software (products or technologies)
  • 62% - Are involved in purchasing services (contract, consulting, outsourcing)

Gamasutra.com subscribers purchase products throughout the development cycle:*

  • 69% - evaluate and purchase hardware, software and services throughout their projects life cycle

Gamasutra.com members prefer to purchase their tools online:

  • 52% - purchase their tools (products or technologies) over the web.

Gamasutra.com members develop on multiple platforms:*

  • 73% - PC/Mac
  • 41% - Console
  • 39% - Handheld Devices (Mobile Platforms)

Gamasutra.com members are part of the global gaming community:*

  • 52% (286,000) are international
  • Representing over 70 countries

Gamasutra.com members' job function:*

  • 27% - Programming/Engineering
  • 16% - Game Design
  • 18% - Other
  • 14% - Visual Arts
  • 13% - Business/Management
  • 8% - Production
  • 3% - Audio
  • 1% - Publishing

Gamasutra.com members manage directly or indirectly 4-5 people in their company.*

Gamasutra.com members are currently involved in these gaming areas:*

  • 56% - Casual Games
  • 34% - Serious Games
  • 29% - Online Multiplayer
  • 22% - Mobile Games
  • 18% - Social Games (Facebook, MySpace, etc.)
  • 14% - Online Worlds
  • 6% - Advergaming
  • 5% - In-Game Advertising

*2009 State of Game Development Survey by Audience Insights

 


For more information, fill out a Request for Proposal Form.