
GDC 2014 General Sponsorship Opportunities
GDC 2014
March 17-21, 2014
Expo Dates: March 19-21
Moscone Convention Center
San Francisco, CA
Exhibitors can maximize the efficiency of their GDC investment by extending their reach far beyond the GDC Expo Floor. GDC sponsorships provide exhibitors with the opportunity to reach attendees throughout their entire GDC experience, whether they are attending classes, eating, networking, or socializing.
*NOTE: Sponsorships are only available to exhibitors. To qualify as an exhibitor you must have one of the following: booth, meeting room, business suite or summit table top.
General Sponsorships Opportunities
Marketing/Promotions
Networking Opportunities |
Sponsored Speaking Opportunities |
Marketing/Promotions
Gold Promotion Package - $14,000 (value $21,000)
Promote your company to attendees and the game development community with GDC's most cost-effective marketing program. Includes high visibility online, in print and at the event!
- Full page ad in GDC Event Guide
- One (1) tote bag insert distributed to all GDC attendees: See guidelines here GDConf.com
- 160x600 Run of site banner on GDConf.com
- Duration: 60 days
- See banner spec details
- Sponsor logo on GDConf.com Sponsors page, listed as Marketing Sponsor
- Ad Unit within one of the Gamasutra Newsletters. Position based on availability. Includes 75 word text description, logo and URL. Distributed up to 60,000+ opt-in subscribers
- Two (2) Enhanced Job Postings with Weekly Refresh - to be used within 30 days of the event
- One (1) Main Conference Pass
Silver Promotion Package: $9,000 (value $13,000)
Promote your company to attendee's and the game development community with GDC's most cost-effective marketing program. Includes high visibility online, in print and at the event!
- Half Page ad in GDC Event Guide
- 160x600 Run of site Banner on GDConf.com
- Duration: 30 days
- See banner spec details
- Ad Unit within one of the Gamasutra Newsletters. Position based on availability. Includes 75 word text description, logo and URL. Distributed up to 60,000+ opt-in subscribers
- One (1) Enhanced Job Posting with Weekly Refresh - to be used within 30 days of the event
- Two (2) Expo Passes
Email Advertising - $3,500
- One (1) ad listing in a GDC update e-newsletter with a circulation of 60,000+
- Includes 50-word company /product description, logo, and link
- Slots are limited; ask rep for dates of availability. Availability based on sign-on date.

Online Banner Ads - $3,500
- All banners are run of site on GDConf.com
- Impressions: even rotation
- Duration: all ads run until the event. Start date 72 hours after creative received.
- See banner spec details
Event Guide Advertising Spread
Rates:
| Spread | $7,000 | |
| Full Page | 8.75" x 10.5"; BLEED: 9" x 10.75" | $5,500 |
| Half Page | 8.75" x 5.25"; BLEED: 9" x 5.5" | $4,000 |
| Double-Sided, Heavy Stock Insert | $7,250 | |
| Event Guide Belly Band | $8,500 |
- Show Management Produces (production cost included)
- Quantity: 20,000 *Subject to change
- Production included
- Single-sided
- Belly Band File Specs:
- InDesign working files
- 300 dpi
- low-res PDF for planning only (not for print)
- The designer needs to set up a one page file that measures 4 x 20.875” flat size plus .125” bleeds on all four sides. This allows for an overlap of 2.5” on the back side, as Belly Band adheres onto itself.
- Four color, net rates.
- All program advertising will appear in print and digital format. Check here for deadlines.
Tote Bag Insert - $6,000
Specifications: No larger than 8.5"x11" single sheet of double sided paper. Consumable products, food, beverages, liquids, bracelets, stickers, breakable objects, magazines and booklets are PROHIBITED. CDs and DVDs are allowed. All tote bag inserts are subject to show management approval.
Quantity: Varies by conference by event
GDC: 12,000
GDC Next & ADC: 4,000
GDC Europe: 2,000
GDC China: 1,000
Footprints or Shoeprints to Your Booth From Expo Floor Entrance - $8,000 (per 200 feet of coverage)
- Costs include production and application and refresh during show. This rate includes shoeprints, footprints, and custom graphics from 41-55 square inches in size and up to 4 colors.
- Sponsor will supply artwork.
Official Wireless Sponsor (Exclusive, Includes: North, South & West Halls)- $40,000
Pre-Event Exposure:
- Sponsorship title, logo and 50 word company description on GDConf.com sponsor page
- One (1) Sponsorship ad listing in GDC Update e-newsletterl. Includes logo, link and 50 word description. Based on availability and sign on date. Distributed to over 60,000 developers
- 160x600 ROS banner on GDConf.com See banner spec details
- One (1) Branded micro app on GDC Mobile App (appears on home menu screen with the "event brand" icons). Micro app icon can appear as company logo and link to mobile friendly webpage. Note: GDC Show Management can create a mobile friendly page promoting your booth/sponsored session if needed.
On-Site Exposure:
- Fifteen (15) Wireless Sponsorship signs, size 22"w x 28”h. Signs will be GDC Look and Feel with Sponsor logo. Logo must be received by deadline provided.
- Wifi will include splash page of GDC look and feel with sponsor logo and optional sponsor banner ad
- Company logo to appear in general information section of Event Guide
- Tote bag insert in GDC tote bag distributed to attendees. See guidelines here
- Fifteen (15) GDC Expo passes
- Five (5) All Access Passes
Press Room Sponsorship (Exclusive) - $30,000
Pre-Event Exposure:
- Sponsor mention in official GDC press newsletters
- Sponsorship title, logo and 50 word company description on GDConf.com Sponsors page
- Inclusion of one GDC Update e-newsletter ad slot with logo and 50 word ad copy sent to 60,000 GDC subscribers. Ad slot placement is based on date of sponsorship signed and availability
- 160x600 Run of site banner on GDConf.com. See banner spec details
- HTML newsletter blast to Press List (sponsor produces, GDC distributes)
On-Site Exposure:
- Includes daily coffee and refreshments in the GDC Press Room
- 2,000 branded napkins with sponsor logo
- Table in GDC Press Room for sponsor's materials
- Wifi internet access for press; splash page will have GDC look and feel with sponsor logo and optional sponsor banner ad
- Two (2) - 22"x28" GDC Press welcome signs with sponsor logo
- One (1) lightbox location in convention center (show management to produce, sponsor to send creative by TBD)
- Press room listing and sponsor logo in the GDC Event Guide
- One (1) tote bag insert distributed to all attendees and press: See guidelines here
- Sponsorship title, company logo and 50 word description on GDConf.com Sponsors page
GDC Baseball Caps - $40,000
Quantity: 25,000Leave an impression that will last for years by sponsoring the official GDC Baseball Cap.
- 4 color GDC logo on front, 4 color sponsor logo on side and back (production included)
- Distribution to 12,000 attendees via conference tote bag
- Sponsorship title, company logo and 50 word description on GDConf.com Sponsors page
Lanyards (Exclusive) - $28,500
Quantity: TBD- Sponsor to produce lanyards (double alligator clip) and must arrive by advance warehouse
- Sponsorship title, company logo and 50 word description on GDConf.com Sponsors page
Badge Inserts - $28,500
Reach every attendee – literally. Badge Inserts are visible on all attendee badges, making it a coveted branding opportunity.
- 20,500 quantity - Insert displayed on all GDC attendee badges
- Sponsor to produce badge inserts and mail to advance warehouse
- Sponsorship title, company logo and 50 word description on GDConf.com Sponsors page
T-Shirt Sponsorship (Exclusive) - $52,000
Production of 1 color included.
- Additional color options available. See sales rep for more details.
- Logos need to be received. Check here for deadlines.
- Sponsorship title, company logo and 50 word description on GDConf.com sponsor page
GDC 2012 t-shirt example:

Conference Tote Bag (Exclusive) - $45,000
Get your brand in front of over 12,000 conference attendees, speakers, and press with the conference totebag!
- Production of 4 colors included
- Quantity: 12,000 (GDC Produces)
- Logos need to be received by deadline provided
- Sponsorship title, company logo and 50 word description on GDConf.com Sponsors page
Sample tote bag:

Plasma Screen Showcase - $17,000
Dazzle attendees with a targeted video loop placed in prime locations outside the Expo Floor and Lunch Rooms. Great for showcasing game play footage or messaging to attendees.
Includes:
- Two (2) 60" inch HD Plasma Screens located in prime areas outside the entrance of the Expo Floor and Lunch Room
- Two (2) DVD players to run sponsor video content
- Electrical included
- Sponsorship title, company logo and 50 word description on GDConf.com Sponsors page
Hotel Room Key Cards - $25,000
Welcome attendees to GDC and leave a lasting impression with branded hotel keycards at the top GDC hotels.
- 5,250 key cards distributed at premium GDC hotels
- 4-color artwork or logo needs to be submitted to vendor
- Sponsorship title, company logo and 50 word description on GDConf.com Sponsors page
GDC Speaker Gifts (2 available) - $7,500
Reach over 800 of GDC's top speakers by providing them with a gift from your company.
- Gift must be approved by GDC Show Management
- Gifts need to be shipped to the advance warehouse
- Sponsorship title, company logo and 50 word description on GDConf.com Sponsors age
GDC Exhibitor Gifts (2 available) - $7,500
Reach over 600 of the top decision makers at exhibiting companies by providing them with a gift from your company.
- Gift must be approved by GDC Show Management
- Gifts need to be shipped to the advance warehouse
- Sponsorship title, company logo and 50 word description on GDConf.com Sponsors page
Networking Opportunities
Expo Floor Happy Hour with Pass Giveaway (2 available) - $25,000
The Expo Floor Happy Hour is simply the place to be at GDC for networking. This year attendees will have a chance to win 3 All Access Passes to the GDC Event of their choice – and they have you to thank!
Location: South Hall
Happy Hours: Wed, Thurs (choose one)
Pre-Event Exposure:
- Event listing, company logo and 50 word description on Parties and Networking page of GDConf.com
- Listing in one GDC update e-newsletter spotlighting events sent to 60,000 GDC subscribers. Listing placement is based on date of sponsorship signed and availability.
- Sponsorship title, company logo and 50 word description on GDConf.com Sponsors page
- 160x600 Run of site banner on GDConf.com. See banner spec details
On-Site Exposure:
- Sponsor can hold raffle for GDC Pass Giveaway at booth. Three (3) total passes awarded - winners given the choice to attend any GDC Event within the next 12 months.
- Microphone and speaker will be provided to attract attendees and announce winners.
- Lead retrieval device to scan Attendee badges
- Logo on events page of the GDC Event Guide
- Logo recognition on all Expo Floor Happy Hour signage detailing sponsor as sponsor. Signage in Moscone Center to be produced by Show Management
- Includes set allotment for food and beverage. GDC Show Management will place the order for food and beverage based on 450ppl in consultation with the sponsor. If the sponsor wishes to add to the initial order on-site they are able to do so at own cost.
- One (1) medium hanging banner in convention center (produced by client, see show management for locations)
- One (1) spinning tower banner. Production included. Sponsor to send artwork by TBD.
Spinning Towers Banner example - Text listing on pocket Conference-at-a-Glance (CAAG)
Expo Floor Competition - $35,000
Engage the GDC audience, developers and press by hosting your own competition on the Expo Floor, in association with the GDC. Winners will receive GDC Main Conference passes. Your competition will be heavily promoted through the GDC’s event marketing channels.
Competition Format:
- The competition is located on the Expo Floor, and runs the days of the Expo and subject to Expo Floor hours.
- The Sponsor has complete creative control over the competition details and format. The GDC recommends that the sponsor set specific competition times each day when attendees can compete. The competition times and details will be marketed to GDC attendees.
- Registration is handled by sponsor. GDC recommends on-site registration at the competition booth
- Prizes: Overall winner each day will receive a GDC Main Conference Pass to any GDC event of their choosing. The GDC recommends the sponsor also gives out prizes each day.
Pre-Event Exposure:
- Event listing, company logo and description on the Event page of GDConf.com
- Sponsorship title, company logo and 50 word description on GDConf.com Sponsors page
- 160x600 Run of site banner on GDConf.com. See banner spec details
- Listing in one GDC Update e-newsletter spotlighting events. Listing placement is based on date of sponsorship signed and availability.
On-Site Exposure:
- Prizes for winners: three (3) GDC Main Conference passes to any GDC Event. One pass given to overall winner each day of the expo
- Mobile Push notification to promote competition to attendees via GDC Mobile App
- Event listing, description and sponsor logo in the GDC Event Guide
- Full Page ad in GDC Event Guide. Materials must be received by print deadline provided
- 20'x20' expo booth on the Expo Floor. Sponsor is responsible for booth build-out.
- One (1) 4'x8' double-sided banner with sponsor logo hung above expo booth (Show Management to produce 4x8 double-sided hanging banner)
- One (1) 22"x28" sign in expo booth indicating hours of event and featuring sponsor logo (Show Management to produce)
- (4) 2'x2' Floor Graphics with sponsor logo, includes carpet (Show Management will produce floor graphics; Sponsor to supply artwork)
- 22x28 Directional Sign located in the Expo Floor with Sponsor logo (Show Management to Produce)
- One (1) hanging banner in convention center (produced by client, see Show Management for locations)
- Sponsorship title, company logo and 50 word description on GDConf.com Sponsors page
- One (1) tote bag insert distributed to GDC attendees: See guidelines here
- Text listing on pocket Conference-at-a-Glance (CAAG)
Lobby Bar Sponsorships (South Hall Sold, North Hall Available)- $40,000
Pre-Event Exposure:
- Event listing, company logo and description on the Event page of GDConf.com
- Sponsorship title, company logo and 50 word description on GDConf.com Sponsors page
- 160x600 Run of site banner on GDConf.com. See banner spec details
- Listing in one GDC Update e-newsletter spotlighting events. Listing placement is based on date of sponsorship signed and availability.
On-Site Exposure:
- Logo on events page of the GDC Event Guide
- Customized space in North Lower Lobby or South Upper Lobby, see sales rep for size/location details
- Option to hang banner within space (Sponsor responsible for creating the banner and ordering/paying GES directly to hang)
- One (1) 22"x28" sign with conference show look and feel next to lobby bar showing lobby hours details
- Sponsor to work directly with facility. Operations will put Moscone in contact with Sponsor. Full well cash bar is allowed
- One (1) branded lightbox near classroom (Show Management to produce)
- One (1) spinning tower banner. Production included. Sponsor to send artwork by TBD.
Spinning Towers Banner example - $5,000 toward furniture (Sponsor places order directly with GES)
- All signage production within space is the responsibility of sponsor, please work directly with GES
- Sponsorship title, company logo and 50 word description on GDConf.com Sponsors page
- Text listing on pocket Conference-at-a-Glance (CAAG)
- Twenty-five (25) GDC Expo Passes
Casual Games Competition - $55,000
Host a Casual Gaming competition on the GDC Expo Floor and award prizes to the winners. The sponsor will have full control over the format of the Casual Games competition with heavy marketing and promotion from the GDC to drive attendees and create buzz throughout the game development community.
Location: Expo Floor
Competition Format:
- The competition is located on the Expo Floor, and runs the days of the Expo and is subject to Expo Floor hours.
- The Sponsor has creative control over the format of the competition. Suggestion: Each day set specific competition times with respect to specific games, where developers can compete against each other head to head or simply compete for the top overall score of the day.
- Top scorers are awarded prizes from host site (examples: site currency/points/membership benefits, etc.)
Pre-Event Exposure:
- Event listing, company logo and description on the Event page of GDConf.com
- Sponsorship title, company logo and 50 word description on GDConf.com Sponsors page
- 160x600 Run of site banner on GDConf.com. See banner spec details
- Sponsorship promotion via official GDC social media channels
- Listing in one GDC Update e-newsletter spotlighting events. Listing placement is based on date of sponsorship signed and availability.
On-Site Exposure:
- Casual Games Competition listing and sponsor logo in GDC Event Guide
- Mobile Push notification to promote competition to attendees via GDC Mobile App
- 20'x30 expo area for Casual Games Competition
- Standing sign with competition times and sponsor logo (show management to produce)
- Twelve (12) laptop computers with hard cable internet access
- 4x8 double sided hanging sign over Casual Games Competition with sponsor (show management will produce sign. Deadline for artwork is listed here
- Four (4) 2'x2' floor graphics plus carpet (show management will produce graphics. Deadline for artwork is listed here
- Sponsor Logo on each backsplash and 6 counters
- One (1) medium hanging banner in Moscone Convention Center. Sponsor produces (see sales rep for available locations)
- One (1) spinning tower banner. Production included. Sponsor to send artwork by TBD.
Spinning Towers Banner example - Option to build-out space and customize at sponsor cost. Sponsor can work directly with GES on booth layout
- Tote bag insert promoting event: See guidelines here
- Sponsorship title, company logo and 50 word description on GDConf.com Sponsors page
- Text listing on pocket Conference-at-a-Glance (CAAG)
- Two (2) Main Conference Passes
Game Night Trivia - $30,000
Test developers' game industry knowledge. A rousing night of intellectual fun, Game Trivia Night is crowd pleaser and brain teaser!
Date: TBD
Location: TBD
Time: TBD
Trivia Format:
- GDC Team will secure venue, and work with sponsor on date/time availability
- Sponsor will have creative control over the Trivia Night Format. Suggestion: 4 Teams with 5 developers per team and 3 rounds of Trivia. 1st round pits Team 1 vs Team 2. 2nd Round pits Team 3 vs Team 4. 3rd and final round pits the winning teams against each other.
- Sponsor has complete control over registration with assistance from GDC marketing initiatives. Suggestion: Require the registration of "Teams" to be from the same company. Example, Microsoft registers its team of 5, Sony registers its Team of 5, which pits Company vs Company and would create additional buzz. GDC will place a Registration Callout Box on the GDC Events page with a link to the sponsor's website or email for sign-ups.
- Registration can also be done on-site at the sponsor's booth or at a nearby hotel prior to event if necessary.
- Sponsor has creative control over trivia questions, though community participation is encouraged. GDC will set up a Trivia Question Submission Box on the GDC Events page where developers can submit questions for possible use. Submission box will link to sponsors email.
- Prizes for winners: Five (5) GDC Main Conference Passes will be awarded to all five (5) members of the winning team. Passes are good to any GDC Event. Sponsor is also encouraged to give away prizes
Pre-Event Exposure:
- Event listing, company logo and description on the Event page of GDConf.com
- Sponsorship title, company logo and 50 word description on GDConf.com Sponsors page
- 160x600 Run of site banner on GDConf.com. See banner spec details
- Listing in one GDC update spotlighting events. Listing placement is based on date of sponsorship signed and availability.
On-Site Exposure:
- Event description and sponsor logo in GDC Event Guide
- Basic setup includes chairs for audience and teams, basic AV and microphone setup, electricity (30amps), projector for displaying team names and scores, buzzer, timer, pipe and drape for the backdrop (show management provides). Sponsor can upgrade equipment and furniture at own cost.
- 5x 10 single-sided banner on pipe and drape backdrop (sponsor to produce sign, show management to hang
- One (1) Thank you sign with sponsor logo outside of Game Trivia Room (show management produces) logo must be received by deadline provided
- One (1) Directional sign at hotel with sponsor logo (show management produces)
- Prizes for winners: Five (5) GDC Main Conference passes will be awarded to all five (5) members of the winning team. Passes are good to any GDC Event. Sponsor is also encouraged to give away prizes
- Sponsor has the ability to giveaway additional prizes to participants
- Sponsor will moderate the event
- One (1) medium hanging banner in Moscone Convention Center. Sponsor produces (see sales rep for available locations)
- Text listing on pocket Conference-at-a-Glance (CAAG)
- Tote bag Insert in GDC tote bags: See guidelines here
- Sponsorship title, company logo and 50 word description on GDConf.com Sponsors page
Poker Tournament - $10,000
- Event listing, company logo and description on the Event page of GDConf.com
- Sponsorship title, company logo and 50 word description on GDConf.com Sponsors page
- 160x600 Run of site banner on GDConf.com. See banner spec details
- Listing in one GDC Update e-newsletter spotlighting events. Listing placement is based on date of sponsorship signed and availability.
- Event listing and logo in GDC Event Guide
- Two (2) 22"x28" sign near each registration location including event details to be produced by show management
- Sponsor logo on show direction signs leading folks to event
- Tote bag insert in GDC tote bag distributed to attendees. See guidelines here
- Text listing in pocket Conference-at-a-Glance (CAAG)
- Sponsorship title, company logo and 50 word description on GDConf.com Sponsors page
- One (1) medium hanging banner in Moscone Convention Center. Sponsor produces (see sales rep for available locations)
- One (1) spinning tower banner. Production included. Sponsor to send artwork by TBD.
Spinning Towers Banner example - Two (2) Main Conference Passes
NOTE: Sponsor is responsible for identifying venue, and working with them directly regarding all aspects of the event, i.e., catering and equipment rental
Exhibitor Welcome Reception - $25,000
Welcome exhibitors in style with a reception held at the convention center. A great kickoff to the GDC with drinks, food, networking and prizes!
Date: Tuesday
Location: Convention Center or Offsite Venue (secured by GDC)
Time: 4-6pm
Pre-Event Exposure:
- Event listing, company logo and word description on the Events page of GDConf.com
- Sponsorship title, company logo and 50 word description on GDConf.com Sponsors page
- 160x600 Run of site banner on GDConf.com. See banner spec details
- Listing in one GDC Update e-newsletter spotlighting events. Listing placement is based on date of sponsorship signed and availability.
- Party invitation created by GDC Show Management and distributed to all Exhibitors
Reception Exposure:
- Tabletop during reception (includes one 6ft draped table, 2 chairs) AV and electrical not included and must be ordered and paid for by sponsor. Operations will provide AV contact.
- Handouts can be placed on table at reception. Sponsor to provide handouts. Must arrive at advance warehouse.
- Hanging single-sided banner at reception venue hung by pipe and drape (Banner size: 8'w × 5'h provided by sponsor. Must arrive at advance warehouse.
- One (1) spinning tower banner. Production included. Sponsor to send artwork by TBD.
Spinning Towers Banner example - Event listing and logo in GDC Event Guide
- Logo to appear on two 22"x28" thank you signs provided by Show management to be set up during reception. Logo must be received by deadline provided.
- Two (2) All Access Passes to Game Developers Conference
- Includes set allotment of food and beverage. GDC Show management will place the order for food and beverage based on 200ppl in consultation with the sponsor. If the sponsor wishes to add to the initial order onsite they are able to do so at own cost.
- Sponsorship title, company logo and 50 word description on GDConf.com Sponsors page
- Text listing in pocket Conference-at-a-Glance (CAAG)
VIP Party (Exclusive) - $45,000
Date: Tuesday, March 18, 2014
Location: TBD (Offsite venue secured by GDC)
Time: TBD
Target top developers, VP and CEO level decision makers, industry luminaries, press, etc. GDC will work with the sponsor to drive your targeted audience to the VIP Party. This exclusive networking event is held at an upscale venue in San Francisco.
Pre-Event Exposure:
- VIP Party word description, logo and link on Events page of GDC website. Description will indicate target audience and drive attendees to pre-register through sponsor
- GDC can work with sponsors to segment registration list and message to desired VIPs (sponsor will manage the attendee list)
- 160x600 Run of site banner on GDConf.com. See banner spec details
- Listing in one GDC update spotlighting events. Listing placement is based on date of sponsorship signed and availability.
Onsite Reception Exposure:
- Tabletop during reception (includes one 6ft draped table, 2 chairs ). AV and electrical not included and must be ordered and paid for by sponsor. Operations will provide AV contact.
- 1 GDC Conference Assistant to help sponsor monitor the guest list at the door.
- Hanging single-sided banner at reception venue hung by pipe and drape (banner size: 8'w × 5'h provided by sponsor. Must arrive at advance warehouse by deadline provided.)
- Handouts can be placed on table at reception. Sponsor to provide handouts. Must arrive at advance warehouse by deadline provided.
- Event listing and logo in GDC Event Guide
- Logo to appear on two (2) 22"x28" thank you signs provided by Show Management to be set up during reception. Logo needs to be received by deadline provided.
- Two (2) All Access Passes to Game Developers Conference
- Food and beverage included for 200 people. Show Management will place the initial order in consultation with the sponsor. Sponsor is responsible for any additional food and beverage beyond the initial order.
- Branded napkins with sponsor logo (production included)
- Text listing in pocket Conference-at-a-Glance (CAAG)
- DJ service included for (2) hours (optional) OR ability for client-provided band to play on-site (includes 3-4 piece, acoustic, microphone(s), all other band related costs covered by sponsor)
- Sponsorship title, company logo and 50 word description on GDConf.com Sponsors page
Party/Event Promotion Packages - $10,000
Throwing your own Party/Event around the GDC? We will help you promote it! Drive targeted developers to your event with specific attendee marketing.
- Event listing, company logo and word description on the Event page of GDConf.com
- Sponsorship title, company logo and 50 word description on GDConf.com Sponsors page
- 160x600 Run of site banner on GDConf.com. See banner spec details
- Listing in one GDC Update e-newsletter spotlighting events. Listing placement is based on date of sponsorship signed and availability.
- Event listing and logo in GDC Event Guide
- Tote bag insert in GDC tote bag distributed to attendees. See guidelines here
Coffee Break Sponsorship (Sold Per Day)
Choose Day: Monday, Tuesday, Wednesday, Thursday, Friday
Rates:
| 1 Day |
$8,000 |
| 3 Days |
$21,600 |
| 5 Days |
$32,000 |
Each Coffee Break includes:
- Each day includes Morning and Afternoon coffee breaks at five (5) locations throughout South, North and West Hall
- Two (2) 22"x28" signs at each break area include company logo produced by Show Management
- Sponsor branded napkins at coffee station (Show Management to produce, logo must be received by deadline)
- Sponsor branded coffee sleeves at coffee station (Show Management to produce, logo must be received by deadline)
- Sponsor listing and company logo in GDC Event Guide.
- Sponsorship title, company logo and 25 word description on GDConf.com Sponsors page
- Five (5) Expo Passes
Additional Deliverables with 3 Day & 5 Day Coffee Break Sponsorships:
- One (1) Medium size banner in convention center (sponsor produces)
- One (1) spinning tower banner. Production included. Sponsor to send artwork by TBD.
Spinning Towers Banner example
Sponsored Speaking Opportunities
GDC Sponsored Sessions - see below for prices
GDC Sponsored Sessions provide interested parties the opportunity to have an intimate conversation with the influential game developer community. Sponsors can customize the session content to show how their product or service can improve the game creation process. The GDC conference management team is happy to consult with you to ensure that your message is communicated in an effective and targeted manner.
Add GDC Vault taping to extend the life and reach of your Sponsored Sessions. The GDC Team will professionally record the content and host it online post-event at GDC Vault, where you will collect the leads of everyone who opts in to view the sponsored session.
Session Includes*:
- One (1) Small, Medium, or Large room set theater style for all one hour sessions.
- Detailed listing on GDConf.com includes*: session title, company name, 100-word session description, track, speaker, 50-word speaker bio, date/time/location. - Subject to change
- Listing in GDC Event Guide includes the following: session title, speaker name, 100-word session description, track, date/time/location.
- Session evaluation form during session to be run by Show Management. (Results will be provided.)
- Two (2) Conference Associates at door.
- Speaker will be registered for an Expo Pass.
- One (1) screen, two (2) lav mics, one (1) podium mic, one (1) aisle mic. and one (1) data projector.
- One (1) custom badge on GDC Mobile App to promote Sponsored Session (with purchase of 3 sessions or more)
- One (1) custom coupon on GDC Mobile App to promote Sponsored Session (with purchase of 3 sessions or more)
Pricing:
| Session Only | Add GDC Vault Taping* | |
| Sponsored Session Small (Occupancy 1-235) |
$6,200 | $3,000 (view details) |
| Sponsored Session Medium (Occupancy 236-270) |
$6,600 | $3,000 (view details) |
| Sponsored Session Large (Occupancy 271+) |
$7,200 | $3,000 (view details) |
*NOTE: Sponsored Session Title and Abstract will need to be approved by GDC Content team prior to messaging execution. Please note, once approved the sponsor should reference your Sponsored Session as [Session Title], a Sponsored Session within the Game Developers Conference. The sponsor may not reference the Sponsored session as a standalone event at GDC or as an main conference, summit, tutorial event or session programmed by the Game Developers Conference.
All Press Releases sent by sponsoring company must be approved by GDC Show Management.Full Day Tutorial/Developer Day - $55,000 or $70,000 with GDC Vault Taping
Present a full-day tutorial of session content to the developer community, using speakers from your company and partners, tailoring topics to drive home your message to this influential audience.
Add GDC Vault taping to extend the life and reach of your Tutorial Day. . The GDC Team will professionally record the content and host it online post-event at GDC Vault, where you will collect the leads of everyone who opts-in to views the sponsored session.
Date: Monday or Tuesday
Location: Convention Center, Room TBD
Classroom Capacity: TBD
Room Information:
- Set-up can begin starting at 6pm the evening prior to the Tutorial/Developer Day.
- GDC operations will order two– 8'x18" tables and four chairs for outside of the room to be used for assembly/registration tables.
- Sponsor can begin computer setup in the room at 6:00pm on the evening prior to the Tutorial/Developer Day.
- Sponsor can bring locks for these rooms.
Content:
Sponsor to create full day of session content and speaker lineup. Note: speakers must be employees or partners of the sponsoring company. Sponsor promotion of the Tutorial/Dev day must follow the GDC rules and regulations.
Marketing:
- Sponsor Tutorial/Developer Day will be promoted on Gdconf.com Tutorial page (content to go live within 1 week after sponsor provides). Listing includes 100 word description, and link to full day's content lineup within GDC's Session Scheduler.
- Each individual session listed on GDConf.com gets a 50 word description and 50 word speaker bios.
- Sponsor Tutorial/Developer Day will receive homepage promotion on GDConf.com feature viewer.
- One (1) interview in Join the Game Network Newsletter. Timing based on availability. See archive here
- Sponsor Tutorial/Developer Day will be included in a story on Gamasutra.com prior to show. Availability based on sign-on date.
- Sponsor Tutorial/Developer Day will be listed in a minimum of one (1) GDC Update e-newsletter highlighting Tutorials. Based on sign-on date and availability.
- One (1) Tote bag insert included in GDC tote bag: See guidelines here
- One (1) spinning tower banner. Production included. Sponsor to send artwork by TBD.
Spinning Towers Banner example - One (1) 160x600 banner on GDConf.com
- Featured blog post on GDConf.com promoting Developer Days
- One (1) Branded micro app on GDC Mobile App (appears on home menu screen with the "event brand" icons). Micro app icon can appear as company logo and link to mobile friendly webpage. Note: GDC Show Management can create a mobile friendly page promoting your booth/sponsored session if needed.
- One (1) custom badge on GDC Mobile App to promote Dev Day.
- One (1) custom coupon on GDC Mobile App to promote Dev Day.
Registration:
- GDC will assume responsibility for Dev Day registration. Game developers will be admitted to the sponsors Developer Day by purchasing an All Access pass or Summits, Tutorials & Bootcamps Pass through GDC registration.
- Should the sponsor want to hand out special Developer Day bags, GDC will offer the services of our CAs (Conference Assistants) in inserting up to five pieces in the bags provided by the sponsor. CAs will also assist with the distribution of the Dev Day bags at the door of the classroom. All materials for bags must be received at the advance warehouse to ensure timely coordination of bag distribution.
- Sponsor receives 2 AA passes or 4 Main Conference passes
- Sponsored session speakers get registered with Expo passes, and receive a Presenters Ribbon, which allows access to the Full Day Tutorial/Dev Day. Sponsor can upgrade Expo Passes to All Access or Main Conference Passes at 25% discount. Sponsored session speakers must be part of Sponsoring company or partnering company.
Operations:
- Standard conference AV set is provided. Additional AV needs will be at sponsors cost. GDC Operations staff will coordinate A/V needs with all Dev Day speakers and work with sponsor on set up, move in, rehearsal and move out for Dev Day sponsored tutorials. GDC requires that specifications for set up of the Dev Day tutorials be communicated at least 3 weeks prior to GDC.
- Sponsor will work with GDC conference operations to make sure everything is ordered correctly. GDC will provide sponsor with an Autocad drawing of this room two months prior to move in.
- GDC will pay for minimum electrical needs to cover the standard AV in the Dev Day Room, additional electrical can be ordered by show management at the Sponsor's expense. Sponsor will notify GDC of these needs no later than 30 days before move-in.
- Internet is not included in the Tutorial/Dev Day room. Internet can be ordered by show management at the Sponsors expense. Sponsor will notify GDC of internet needs no later than 30 days before move-in.
- GDC ops team will assist in freight coordination for Sponsor's Dev Day (all freight should be shipped to sponsors booth/expo suite where it can be sorted and distributed). GDC operations will coordinate with GES to move freight to session rooms.
- The sponsor will have two CAs available to assist them with the tutorial and their workshops at the session room.
All press releases sent by sponsoring company must be approved by GDC Show Management.


